Marketing
CRM Insights – Deeper Analysis
1 min read#15
Insights provide advanced analytics based on guest data.
Visit heatmap:
- Grid with weekday × time of day
- Shows which times are most popular (last 6 months)
Retention cohorts:
- Line chart showing what percentage of guests return per month
Guest flow:
- New guests, returning, became loyal, lost (90+ days without visit)
Popular combinations:
- Top 5 item pairs ordered together (last 3 months)
Spending segmentation:
- Histogram showing guest distribution by spending level
New vs returning:
- Donut chart with monthly comparison
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