Marketing
Automatic Tags (Auto-Tagging)
2 min read#7
Automatic tags are assigned and removed by the system based on rules you define.
Pre-set auto-tags:
| Tag | Rule |
|---|---|
| Regular | 5+ visits |
| VIP | Top 10% of total spend |
| Big spender | Average spend ≥ 800 SEK |
| At-risk guest | Regular + 60+ days since last visit |
| New guest | First visit within 30 days |
| Returning | 3+ visits |
| No-show risk | 2+ no-shows |
| Birthday | Birthday within 14 days |
| Event guest | Attended ≥ 1 event |
| Bowling lover | 3+ resource bookings |
| Takeaway guest | ≥ 60% takeaway orders |
| Dine-in guest | ≥ 60% table-service orders |
Create a custom auto-tag:
- Go to Marketing → Guests → Tags
- Click New Tag and turn on the Auto-tagging toggle
- Define the rule (e.g. "Visits ≥ 10" or "Average spend ≥ 500")
- Save
Run auto-tagging: Click Run auto-tagging to immediately evaluate all rules. Otherwise it runs automatically every time an order is paid, plus once per night.
Supported rule types:
- Number of visits, total spend, average spend (greater/less/equal)
- Number of bookings, no-shows
- Days since last visit, first visit
- Top percentage (e.g. top 10% of total spend)
- Birthday within X days
- Visit time (share of visits after/between certain hours)
- Event attendance and resource bookings
- Share or most recent service mode (takeaway, table, dine-in, delivery)
This feature is part of Vendion Marketing.
Curious how it looks in practice? Read more about the product or book a short demo.
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